Driver Digital 2.0: Fast, Flexible, & Future-Proof

A Fresh Foundation

As our agency continues to evolve, we needed a website that could keep up. Our previous WordPress site was coming up short in many ways, making it difficult to showcase our growing portfolio and communicate our expertise effectively. We wanted something that worked for us—not the other way around.

This new site does just that. It's a direct reflection of who we are as an agency: dynamic, innovative, and always pushing creative boundaries. From media-rich case studies to industry insights, everything is designed to highlight our best work and the values that drive us forward.

Built for Growth: Scalable and Future-Proof

A great website isn’t just about looking good today—it needs to be ready for tomorrow. Our new site is:

• Modular and Flexible – Designed for ultimate flexibility and growth, with a component-based architecture that allows us to easily adapt and expand. We will never be limited in the ways in which we can showcase our work.
• Lightning Fast – Next.js and Vercel ensure blazing-fast performance, making browsing effortless and enjoyable for our users.
• SEO Optimized – We practice what we preach. Best practices are baked in from the start, helping us rank higher and reach the right audience. This gives us a strong, scalable foundation to support Driver Digital’s growth for years to come.

Empowering Our Team With a Modern CMS

One of the biggest upgrades? Our content management system . We’ve moved from WordPress to an embedded Sanity studio, a modern, infinitely customizable headless CMS that makes content management structured and intuitive—even for non-developers. Now, our team can:

• Make real-time updates – Thanks to Sanity’s Live Content API.
• Manage a variety of media types – From images and videos to Lottie animations, GIFs, and Vimeo embeds.
• Effortlessly update our content – No technical hassle. Just a smooth, intuitive experience that keeps our content fresh and engaging.
• Seamlessly add new content models or extend existing ones – Sanity’s schema types are powerful and infinitely customizable, allowing for easy schema updates to existing modules, or speedy implementation of new ones

A Developer-Friendly Tech Stack

Beyond empowering our content team, this rebuild was also designed to optimize the developer experience, and it truly doesn't get any better than this. We leveraged:

• TypeScript for reliability and maintainability – With strong type safety, we can catch errors early and keep our codebase scalable.
• Sanity’s dedicated datasets and structured schemas – Our data models are fully customizable, making content relationships clear and enabling us to query data efficiently.
• Sanity’s workspace configuration – By strategically establishing our development and production workflows, we can collaborate seamlessly, ensuring a smooth transition from development and staging previews to live deployment.
• Vercel for seamless deployments – Our infrastructure is powered by Vercel, ensuring smooth, automatic deployments, custom environments, and global edge caching for the best possible performance.
• Vercel’s commenting capabilities – Vercel’s integrated commenting system makes collaboration effortless. Developers, designers, and stakeholders can provide direct feedback on deployed previews, streamlining the review process and ensuring rapid iteration.

This setup allows us to build, test, and iterate with confidence, ensuring our workflows remain frictionless.

A Living Platform for the Future

This site isn’t a static project—it’s a living, breathing application that will evolve with the Agency. As Driver Digital grows, our website will adapt to meet new needs, showcase new capabilities, and stay at the forefront of industry trends.

We’re thrilled with what we’ve built, and even more excited about what’s next. Welcome to the new Driver Digital.